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“Frugality includes all the other virtues.”
~ Cicero
A Bargain Hunter's Delight
What is Thrive Market? It's kind of like a cross between Costco and Whole Foods. They sell healthy products at wholesale prices, directly to the consumer through their online store. Prices are discounted 20-50% off retail, every product is non-GMO, and they also source organic wherever possible. Like Costco, Thrive Market is supported by membership. But one thing I love about Thrive is that you don't have to buy huge amounts of every product to get the savings. The savings are offered on single products, and you can order as few or as many as you like. As long as your combined order is over $49, shipping is free.
The annual Thrive Market membership fee is $59.95, which means you need your yearly savings to be higher than that, in order for it to be worthwhile. I've been a Thrive member for three years now, and it has definitely been a money-saver for me. I've put together this shopping list to show how it might also be a money-saver for you.
20% Off Your First 3 Orders
To help recoup your membership fee back even faster, Thrive is offering my readers a special deal. You don't need a coupon code, but you do need to go to their website through the this link to activate the savings. Thrive also cares a lot about social equity. So, for every membership purchased, they donate a free membership to a low-income family in need.
Paleo AIP Shopping List
Thrive Market actually has a paleo section of their store, which is awesome. But if you are following the autoimmune protocol (AIP), it can be hard to tell at first glance how many of those offerings apply to you. That's why I created this list. One great thing about Thrive is that they list the full ingredients of every product on their website, so it's easy to vet a new product according to your dietary restrictions. Amazon is also known for offering discount prices on some paleo staples, but Thrive's prices are almost always lower. I've compared them in the table below:
| Paleo AIP Gelatin, Collagen & Broth | Thrive Market Price | Amazon Price |
| Great Lakes Grass-Fed Beef Gelatin (16 oz.) | $15.49 | $22.79 |
| Great Lakes Grass-Fed Beef Collagen (16 oz.) | $17.25 | $26.50 |
| Pacific Foods Organic Turkey Bone Broth (8 oz.) | $1.95 | $6.00 |
| Epic Homestyle Savory Chicken Bone Broth (14 oz.) | $6.95 | $14.99 |
| Thrive Market Grass-Fed Beef Bone Broth (17 oz.) | $8.49 | n/a – not sold on Amazon |
| Thrive Market Collagen Peptides (20 oz.) | $24.99 | n/a – not sold on Amazon |
| Paleo AIP Omega 3's | Thrive Market Price | Amazon Price |
| Wild Planet Pacific Sardines (4.375 oz.) | $2.39 | $5.63 |
| Wild Planet Alaskan Pink Salmon (6 oz.) | $3.99 | $4.29 |
| Wild Planet Albacore Tuna (3 oz.) | $3.99 | $4.69 |
| Crown Prince Brisling Sardines (3.75 oz.) | $2.69 | $3.59 |
| Crown Prince Smoked Oysters (3 oz.) | $2.69 | $9.39 |
| Paleo AIP Protein Bars | Thrive Market Price | Amazon Price |
| Wild Zora Mediterranean Lamb Bars (10-pack) | $25.99 | $28.41 |
| Epic Bison Bacon Cranberry Bars (12-pack) | $25.99 | same price as Thrive |
| Epic Beef Apple Bacon Bars (12-pack) | $25.99 | same price as Thrive |
| Epic Uncured Bacon and Maple Bars (12-pack) | $25.99 | same price as Thrive |
| Paleo AIP Wraps | Thrive Market Price | Amazon Price |
| Nuco Organic Coconut Wraps (5-count) | $6.75 | $7.99 |
| Emerald Cove Toasted Nori Sushi Wraps (10-count) | $4.95 | $9.79 |
| Paleo AIP Snacks | Thrive Market Price | Amazon Price |
| Jackson's Honest Sweet Potato Chips (2-pack) | $5.98 | $12.74 |
| Thrive Market Plantain Chips (5 oz.) | $1.99 | n/a – not sold on Amazon |
| Sea Snax Original (12-pack) | $13.08 | $14.56 |
| Dang Unsweetened Toasted Coconut Chips (2-pack) | $7.38 | $11.99 |
| Epic Maple Bacon Pork Rinds (2-pack) | $6.98 | $13.95 |
| Davina Organic Pitted Kalamata Olives (10.2 oz.) | $4.95 | $12.98 |
| Paleo AIP Oils & Vinegars | Thrive Market Price | Amazon Price |
| California Olive Ranch Extra Virgin Olive Oil (16.9 oz.) | $8.99 | $16.00 |
| Primal Kitchen Avocado Oil (16.9 oz.) | $9.75 | $13.94 |
| Fatworks Pure Lard (14 oz.) | $12.95 | $28.62 |
| Fatworks Duck Fat (8 oz.) | $10.99 | $18.25 |
| Fatworks Premium Tallow (3-pack) | $38.85 | $58.95 |
| Nutiva Organic Red Palm Oil (2-pack) | $13.50 | $13.76 |
| Spectrum Organic Palm Shortening (24 oz.) | $5.45 | $12.07 |
| Dr. Bronner's Organic Virgin Coconut Oil (30 oz.) | $15.95 | $34.45 |
| Bragg's Organic Apple Cider Vinegar (16 oz.) | $2.95 | $8.74 |
| Napa Valley Grand Reserve Balsamic Vinegar (12.7 oz.) | $7.99 | only available by the case |
| Napa Valley Sherry Vinegar (12.7 oz.) | $5.45 | $27.99 |
| Eden Foods Ume Plum Vinegar (10 oz.) | $3.57 | $9.68 |
| Paleo AIP Sauces & Herbs | Thrive Market Price | Amazon Price |
| Red Boat Fish Sauce (8.45 oz.) | $6.99 | $9.88 |
| Coconut Secret Coconut Aminos (8 oz.) | $4.99 | $10.50 |
| Redmond Real Salt (26 oz.) | $5.95 | $7.99 |
| Herbamare Seasoning Salt (8.8 oz.) | $6.95 | $9.99 |
| Simply Organic Italian Seasoning (.95 oz.) | $3.95 | $4.53 |
| Frontier Natural Herbes de Provence (.85 oz.) | $3.45 | $7.72 |
| Individual Dried Herbs & Spices from Simply Organic *Reference the Paleo AIP Spice Primer for choices |
prices vary but Thrive usually has the lower price |
prices vary |
| Paleo AIP Baking Supplies | Thrive Market Price | Amazon Price |
| Woodstock Organic Shredded Coconut (7 oz.) | $2.79 | $4.69 |
| Artisana Organic Coconut Butter (14 oz.) | $7.49 | $15.24 |
| Let's Do Organic Heavy Coconut Cream (13.5 oz) | $3.99 | $10.55 |
| Bob's Red Mill Organic Coconut Flour (16 oz.) | $3.99 | $7.99 |
| Bob's Red Mill Tapioca Flour (20 oz.) | $2.95 | $8.61 |
| Bob's Red Mill Arrowroot Starch (16 oz.) | $3.95 | $6.02 |
| Otto's Cassava Flour (2 lb.) | $14.99 | $18.49 |
| Chatfields All Natural Carob Powder (16 oz.) | $4.95 | $9.95 |
| Pacific Foods Organic Pumpkin Puree (16 oz.) | $3.45 | only available as 6-pack |
| Santa Cruz Organic Apple Sauce (23 oz.) | $3.55 | only available as 6-pack |
| Eden Foods Organic Apple Butter (17 oz.) | $6.95 | $13.73 |
| Thrive Market Organic Medjool Dates (16 oz.) | $8.95 | n/a – not sold on Amazon |
| Woodstock Organic Thompson Raisins (13 oz.) | $4.75 | $8.50 |
| Madhava Organic Very Raw Honey (21 oz.) | $10.90 | $14.86 |
| Wholesome Organic Molasses (16 oz.) | $4.95 | $9.57 |
Paleo AIP Reintroduction Shopping List
Remember: the elimination phase of the AIP isn't meant to last forever. Reintroductions are part of the healing process. Each of us will end up with a personalized list of the foods we are able to reintroduce successfully vs. the foods we need to continue to avoid. (See my Paleo AIP Reintroduction Guide for details). In the table below, I've listed a few products for each reintroduction category. These might also be great choices for your non-AIP family members:
| Reintroduction: Fruit & Seedbased Spices | Thrive Market Price | Amazon Price |
| Epic Grass-Fed Beef Liver Bites (2.5 oz) | $5.99 | n/a – not sold on Amazon |
| Primal Kitchen Greek Vinaigrette (8 oz.) | $5.49 | $9.07 |
| Primal Kitchen Honey Mustard Vinaigrette (8 oz.) | $5.49 | $10.95 |
| Nutiva Buttery-Flavored Coconut Oil (14 oz.) *Buttery flavor derived from blend of fermented plants: sunflower, coconut and mint |
$6.45 | $12.28 |
| Reintroduction: Nuts & Seeds | Thrive Market Price | Amazon Price |
| Eden Toasted Sesame Seed Oil (5 oz.) | $3.95 | $9.49 |
| La Tourangelle Roasted Walnut Oil (8.45 oz.) | $4.45 | $7.99 |
| Mac Nut Cold-Pressed Macadamia Oil (8.5 oz.) | $9.45 | $16.69 |
| Exo Cricket Cocoa Nut Protein Bars (12-count) | $27.95 | $34.25 |
| Siete Sea Salt Grain-Free Tortilla Chips (5 oz.) | $4.39 | $9.45 |
| Jilz Gluten-Free Mediterranean Crackerz (6 oz.) | $5.25 | $13.94 |
| Simple Mills Pancake & Waffle Mix (3-pack) | $17.97 | $17.97 |
| Simple Mills Artisan Bread Mix (10.4 oz.) | $5.99 | $12.49 |
| Heavenly Organics Mint Chocolate Honey Patties (3-pack) | $13.47 | $20.95 |
| Taza Organic Wicked Dark Ground Chocolate Bar (2.5 oz.) | $3.95 | $12.88 |
| Navitas Organic Fair Trade Cacao Powder (8 oz.) | $6.99 | same price as Thrive |
| Kicking Horse Organic Fair Trade Coffee Beans (10 oz.) *Available in 6 varieties |
$9.95 | price varies from $9.95-$11.99 |
| Thrive Market Creamy Almond Butter (10.45 oz.) *No added ingredients, unlike most almond butters |
$10.45 | n/a – not sold on Amazon |
| Wide variety of organic raw or dry-roasted nuts | prices vary but Thrive usually has the lower price |
prices vary |
| Reintroduction: Dairy | Thrive Market Price | Amazon Price |
| 4th & Heart Grass-Fed Ghee (9 oz.) *Available in 5 flavors |
$10.99 | same price as Thrive |
| Reintroduction: Eggs | Thrive Market Price | Amazon Price |
| Primal Kitchen Mayo (12 oz.) | $7.45 | $12.94 |
| Primal Kitchen Caesar Dressing (8 oz.) | $5.49 | $9.05 |
| Reintroduction: Nightshades | Thrive Market Price | Amazon Price |
| Jackson's Honest Purple Heirloom Potato Chips (2-pack) | $5.98 | $15.25 |
| Primal Kitchen Chipotle Mayo (12 oz.) | $7.45 | $13.95 |
Non-Toxic Bodycare & Household Supplies
When it comes to health, it's about more than just the food we eat. Reducing our toxic burden is also important, by carefully choosing the products we put on our skin and the cleansers we use in our home. Thrive market sells items in each of these categories as well. They even sell paleo pet food and supplies. They have hundreds of offerings, but here are a few examples:
| Non-Toxic Product | Thrive Market Price | Amazon Price |
| If You Care Parchment Paper Sheets (24-count) | $3.65 | $4.69 |
| If You Care Unbleached Large Baking Cups (60-count) | $1.59 | $4.99 |
| 7th Generation Free & Clear Dishwashing Liquid (25 oz.) | $2.89 | $5.99 |
| 7th Generation Free & Clear Dishwasher Powder (45 oz.) | $3.89 | $6.89 |
| Dr. Bronner's Unscented Liquid Castile Soap (16 oz.) | $6.45 | $12.49 |
| Acure Clarifying Shampoo (8 oz.) | $6.15 | $9.18 |
| Acure Clarifying Conditioner (8 oz.) | $6.15 | $6.98 |
| Mother Dirt Shampoo (3.4 oz.) | $11.29 | $14.95 |
| Dr. Tung's Smart Floss (30-yard pack) | $3.25 | $5.18 |
| Radius BPA-Free Toothbrush | $7.45 | $9.76 |
| ChicoBag Reusable Produce Bags (3-pack) | $9.99 | $18.38 |
| U Konserve Stainless Steel Food Storage Containers *Wide variety of sizes |
prices vary but Thrive usually has the lower price |
prices vary |
| Wellness CORE Grain-Free Dog Food (4 lb.) | $12.99 | $14.19 |
| Wellness Grain-Free Turkey & Salmon Cat Food (5.5 oz.) | $1.95 | only available by the case |
Update 2018: Organic Meat and Seafood
Thrive Market expanded their offerings in 2018 to include frozen boxes of grass-fed beef, free-range chicken, pastured pork, and sustainable seafood. Sweet!
Disclaimer
Prices on both Thrive Market and Amazon do fluctuate. These were accurate as of 9/18/17.
AIP Series
I've written a series of articles to guide you through the autoimmune protocol, step by step. It includes FAQ, mistakes to avoid, book reviews, and more. Click here to see the whole list.
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- Paleo AIP Grocery List
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- Saving Time in the Kitchen
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- Are You Eating Enough Food to Heal Your Body?
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- My E-Book: Reintroducing Foods on the Paleo AIP (A Detailed Guide)
